Direct Response Copywriting Services

There are two direct response copywriting services that I provide for busy entrepreneurs who sell products and services directly to customers:

1. Sales Letter Copywriting

Online sales letters are perfect for you if your business involves selling information products. These long-form marketing letters introduce an audience to your offers, generate business leads, and make sales.

If you need a new online sales letter, or you want someone to update your existing sales letter then we should work together. I will save you time and headache by testing different copy to see what brings you the most conversions.

2. Product and Service Page Copywriting

The product and service pages of your website are where the magic happens. But, do these sales pages provide all the information your prospects need to make a purchase decision?

If your product and service pages are not converting enough people or bringing in enough visitors, it is time to make a change. I will update your product and service pages with SEO and sales-conversion copy and create copy for your newest offerings.

Do you need help with an upcoming direct response copywriting project? 
Contact me today to discuss your copywriting needs.

How does the direct response copywriting process work?

Great copy starts with an understanding of your target audience and your offerings. Before the writing process begins, we will chat about your business. I will ask for:

  • Your current direct response marketing goals.
  • Information about your business, products, services, and target audience.
  • Analytic and demographic data that you collect on your website and social sites.
  • Other information that helps build high converting sales copy.

We can speak together in the way that you prefer, whether that involves discussing your project over the phone, in email, or on a video conferencing call.

Once I know exactly what you would like to achieve, I will complete two polished first drafts for split testing results and send both for your review.

After you provide any feedback, I will update the documents with your suggestions and send you the final versions of your online sales letters or product and service pages.

What is the price of your direct response copywriting services?

The investment you make to produce high-converting content for your website depends on several factors, including:

  • The required length of sales letter for best effectiveness.
  • The size and number of product and service pages.
  • Whether you need new copy or to revise existing copy.
  • If you would like input on search engine and conversion optimization.

Here are the starting prices for each conversion-focused copywriting services that I offer.

  • Sales Letter Copywriting - $2,000 (plus royalties)
  • New Product and Service Page Copywriting - $500 per page
  • Existing Product and Service Page Updating - $250 per page
  • Home Page SEO and Sales Copywriting - $1,500
  • New Category Page SEO and Sales Copywriting - $500 per page
  • Category Page SEO and Sales Copywriting Update - $250 per page
  • Article and Blog Post Content Creation - $250 per article
  • Site Content Audit and Report - $1,500 per website
  • Blog Editorial Calendar Creation - $750 per calendar
  • Lead Generation Landing Pages and Squeeze Pages - $350 per page
  • Ebooks, White Papers, and other Special Report Lead Magnets - $1,500
  • Autoresponders and Funnel Email Series - $150 per email
  • Stand-alone Promotional Email Copywriting - $250 per email
  • Social Media Page Management - $1,500 a month
  • Social Media Ad Campaigns - $500 per ad campaign

Ready to increase your sales?

Fill out the form below or send me an email at to discuss your copywriting needs. I look forward to learning about your upcoming project and I will send you a reply within 24 hours.